It only takes a quick google search on cleaning businesses in your area to realise that there is LOADS of opportunity to stand out for the crowd with some simple, beautiful branding.

You might not think it’s important, after all, if you are a great cleaner and take care of people, “and do better than everyone else”, then people will hire you right?

WRONG…
Because until your clients have experienced you, they will not believe you ARE in fact better. Design, copy, reviews, credibility, content and culture are all the key components of building a brand people can trust BEFORE they experience your service.

An amazing brand (which can be incredibly cheap to create – even FREE if you join our Facebook group where we show you how), says so much about you. It helps you stand out from the rest, creates trust, and meets their “unconcscious expectations” of beauty. And after you have proved you are in fact amazing, it makes it easy for your clients to recommend you to their friends.

To learn more about how to create a stand-out brand, get Canva templates free, and become the leader in your market, join our FREE Facebook group by clicking the link below.

The price you pay for your cleaning products is going to make a massive difference to how profitable your business is. That is a no-brainer. But there’s another way products can make you profitable. Have you ever thought about stocking/ recommending the products you use?

Think about it, in the eyes of your clients, you are the authority on the subject, so there is a huge opportunity to layer products into your offering! AND you could be saving loads on your own wholesale costs by becoming a retailer of some popular brands. Hairdressers and beauty therapists do it, so why wouldn’t you?

It’s a very natural extension offer to your clients. and is a very natural offer for you to make to your clients comfortably if you already use them.

Depending on the manufacturer, different margins are available, some up to 30% of every sale, some as little as 4%.

Products are hugely scalable and don’t rely on your effort or time, which is a good thing if you can’t see how you are going to earn money through your business when your back packs it in!

Our Facebook group has some product recommendations that our members are selling and making a tidy side income from…jump in to find out more.

There is a high demand for good cleaners! But when it comes to making more money from the service side of their business, it always relies on THEM because they can’t get their staff to be as great as them! We hear people say “I just need to duplicate myself”.

It seems incredibly hard to get other people to do things to the same standard you would. WE GET IT!

That’s why creating duplicatable systems in your business, and finding efficiencies where perhaps you haven’t identified them before, is crucial to the growth of any business.

There are probably LOADS of simple repetitive admin tasks that we could streamline with programs, apps and inexpensive contractors that you don’t know you don’t know!

But that’s the easy bit. What about duplicating your culture and service? That’s where you need a clone right? Well there IS a way to clone yourself, and it’s all about identifying your ‘Unique Edge’. There’s something about you that you are naturally creating a business culture from unwittingly. When you identify what that is, you will identify WHY your raving clients love you (in words other than “reliable” “attention to detail” and everything everyone else says!

AND there is a way to ‘systematise’ that culture you create.

In our free Facebook group we will have interviews with system specialists, hiring specialists, and “magic finders” that will help you identify that key “clone me” piece! As well as free business templates, social media systems, sales scripts, and staff training process templates. Jump in and get them for free!